Tuesday, February 11, 2025
10:00-10:45am
Tuesday - 2/11/25
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MSP Expo Tech Track (Palm B)
Leveraging MDR: Proactive Threat Hunting for MSPs
MSPT-01 Discuss the benefits of Managed Detection and Response (MDR) services. Learn how these services provide 24/7 threat monitoring and rapid incident response for proactive client protection, improving MSPs’ capabilities and building their reputation as trusted security advisors, all key to generating more revenue opportunities.
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11:00-11:45am
Tuesday - 2/11/25
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MSP Expo Tech Track (Palm B)
The Power of AI and Automation: Streamlining MSP Operations and Client Services
MSPT-02 MSPs often face the same challenges as in-house IT teams – the become buried by repetitive or simple tasks. Learn how AI and automation can relieve that burden, simplifying operations and freeing MSP staff to focus on other elements that require human intervention. With modern AI-driven tools, MSPs can increase their operational capacity, enabling them to serve more clients and generate more revenue.
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12:00-12:30pm
Tuesday - 2/11/25
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MSP Expo Tech Track (Palm B)
The Ultimate Cloud Tools for MSPs: Why Wholesale Solutions Lead the Way
MSPT-03 This session explores how Managed Service Providers (MSPs) can unlock higher profitability, brand control, and scalability through wholesale solutions. This session will highlight the advantages of White Label and Full Service Wholesale models, emphasizing how MSPs can differentiate themselves, streamline operations, and maximize revenue in today’s competitive cloud market.
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1:30-1:55pm
Tuesday - 2/11/25
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2:00-2:45pm
Tuesday - 2/11/25
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MSP Expo Tech Track (Palm B)
MSP Cybersecurity: Building Trust and Delivering Peace of Mind to Clients
MSPT-05 In today's evolving threat landscape, robust cybersecurity is paramount for both MSPs and their clients. This session will explore cutting-edge strategies and best practices to enhance your clients' cybersecurity posture. We will delve into advanced threat detection and response techniques, including endpoint security, cloud security, incident response planning, and much more. Attendees will gain valuable insights into building a strong cybersecurity practice, mitigating cyber risks, and demonstrating value to clients through proactive security measures, all of which will help MSPs build more complete and robust solution portfolios to serve their clients.
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3:00-3:45pm
Tuesday - 2/11/25
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MSP Expo Tech Track (Palm B)
MSP Supercharge: Optimizing Operations for Peak Performance
MSPT-06 This session will explore cutting-edge strategies for MSPs to enhance operational efficiency, elevate client service, and solidify their IT management prowess. We'll delve into innovative technologies and best practices, including automation, AI-powered tools, streamlined service delivery models and other tools and strategies to help MSPs perform at higher levels. Attendees will gain valuable insights into optimizing resource allocation, improving client communication, and mitigating operational bottlenecks, ultimately driving profitability and client satisfaction.
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4:00-4:45pm
Tuesday - 2/11/25
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MSP Expo Tech Track (Palm B)
Backup and Recovery: Building Business Continuity for Your Clients
MSPT-07 Explore the latest trends in backup and recovery, including different models available today, how to create a secure and reliable backup strategy for your clients, and how to make sure they have effective BCDR tools in place to ensure the impact of any event is minimized.
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Wednesday, February 12, 2025
9:00-9:45am
Wednesday - 2/12/25
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MSP Expo Tech Track (Palm B)
Making Money Selling UCaaS and other Communications Services
MSPT-08 Every business needs good communications technology – it’s, ultimately, the lifeblood of any company. Learn what solutions and features businesses need most and explore the most effective strategies for winning business and growing revenue by offering the right solutions through the right business models.
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10:00-10:45am
Wednesday - 2/12/25
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MSP Expo Tech Track (Palm B)
Delivering Resiliency Leveraging Redundancy and Diverse Connectivity
MSPT-09 The network is every business’ lifeline and, for MSPs, it represents a two-fold opportunity. They themselves need to ensure reliable connectivity to serve their customers and, at the same time, can maximize their value proposition to clients by offering secure, reliable connectivity. This session will explore strategies for MSPs to deliver unparalleled network and service availability to their clients, including redundancy techniques to achieve near 100% uptime, diverse connectivity options including 5G and LEO satellite, and how to design and implement secure network frameworks that minimize disruptions and enhance user experiences. The discussion will also include how to effectively bundle the power of diverse connectivity with robust security and other related services to create compelling bundled offerings that maximize profitability and differentiate your MSP.
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11:00-11:45am
Wednesday - 2/12/25
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MSP Expo Tech Track (Palm B)
CEO Panel: How Leading Connectivity MSPs are Taking Share
MSPT-10 The landscape for enterprise connectivity continues to evolve, and MSPs are winning share. What’s happening in the connectivity world as enterprises’ options increase with the proliferation of fiber, 5G, satellite, and fixed wireless? Where are we in the adoption of technologies like SD-WAN and SASE? How is AI impacting connectivity MSP offerings? Where are the growth opportunities and what does it take to succeed? Hear from a panel of connectivity MSP CEOs who are at the forefront of the evolution.
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12:00-12:45pm
Wednesday - 2/12/25
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MSP Expo Tech Track (Palm B)
Boosting Margins with Microsoft 365 and Teams: The MSP Opportunity
MSPT-11 Microsoft offers numerous applications universally used by businesses across the globe including, Office 365, Microsoft Teams, Microsoft Copilot, and more. Learn how MSPs can monetize Microsoft’s dominance, including how to monetize Microsoft 365, how Copilot and AI functionality within Microsoft 365 can help MSPs and their end customers save time, enhance productivity and increase their bottom line, and how to maximize the Teams voice opportunity.
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Thursday, February 13, 2025
12:00-12:45pm
Thursday - 2/13/25
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MSP Expo Tech Track (Palm B)
The Cybersecurity Arms Race: Securing Your Clients in an Evolving Threat Landscape
MSPT-12 Discuss the latest cybersecurity threats and best practices for proactive defense. Explore tools and techniques for SASE and network security, endpoint protection, incident response, and more, to keep your clients safe in a cloud-first world.
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1:00-1:45pm
Thursday - 2/13/25
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MSP Expo Tech Track (Palm A)
Preparing for Exit: Strategies for a Successful Sale or IPO
MSPB-13 Learn how to build a successful MSP that is attractive to potential acquirers or investors. This session covers financial planning, scalability, building a strong management team, and other factors to consider in building an attractive MSP.
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MSP Expo Tech Track (Palm B)
Unlocking the Power of AI and Machine Learning for MSPs
MSPT-13 Understand how artificial intelligence and machine learning can benefit both your MSP and your customers by automating tasks, improving service delivery, generating valuable insights from data, elevating customer interactions, and much more.
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