With cloud migration expected to result in $1 trillion in IT spending by the end of 2020, there’s a lot of revenue to be had. Cloud computing is proving itself one of the most disruptive technologies today, impacting every business market, and holding a promise of very significant revenue opportunities for those MSPs prepared to meet the challenge. This session will discuss the opportunities cloud presents for building the value of your business to customers, how offering new services positively impact the customer relationship, why adding new services increases the lifetime value of each customer, and how you can strategically target the ideal clients while reducing customer acquisition costs.

As enterprises increasingly consume SaaS and transition to the cloud, revenue opportunities for MSPs are shifting. With this transition, applications are increasingly located outside of branch locations, which makes managing the end-to-end quality and reliability of sessions important. MSPs have opportunities to leverage multi-path routing to manage the edge and WAN for enterprises and to deliver cloud services more reliably by employing SD-WAN technologies.

Midsize organizations face a daunting challenge. They are under attack by the same sophisticated security threats as their large enterprise counterparts, yet lack the financial resources, skills, and staff to implement the advanced protection they need. The same challenges are placed onto the shoulders of service providers, who are entrusted to support these midsize enterprises. With 87% of midsize enterprises investing in security-as-a-service over the next 12 months, how are MSPs adapting, and how can they respond? This session will explain how.

This session will provide intelligence on what voice and unified communications offerings have the most value for business customers, and the most potential and profit margin for MSPs. It will also address how to price for and position such offerings.

Is your MSP running to its fullest potential? Let’s face it, there’s always something we could do better. The trick, of course, is figuring out what areas to focus on first. One of the best ways to do that is to hear from other MSPs about what works for them. This session will feature a 2-person MSP that has grown to $1.2 million. How? By giving focused attention tot he details that mater, including building truly scalable systems and processes — something that applies to any MSP, including yours.