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While service portfolio is a factor, how MSPs present their services and brands to the market can be the difference between exponential growth and failure. As much as business and workforce environments have evolved, so too has marketing industry, over the past couple of years. In today’s environment, it’s essential for businesses to elevate their marketing strategies in order to stand out in a rapidly evolving market. This session will focus on how business needs and decision-making have changed, how marketing has changed, and how your MSP can bring the two together to create a successful marketing strategy that will form the foundation for a comprehensive client acquisition strategy powered and supported by your portfolio of services. Join this discussion to get the latest insight on how to differentiate your MSP in a very crowded market.
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MSPs are working around the clock to support their business customers and their operations. However, they often aren’t able to scale to keep pace with the growing demands of their customers. The good news is there is an opportunity AI and automation to take a big bite off this challenge. MSPs can enable their customers to reduce costs while improving their customer interactions and productivity using new AI-driven technology for engagement and workflow improvements. This discussion will show MSPs how they can benefit.
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The remote work trend initially seemed like it might be a brief blip on the radar. In reality, it has evolved into a real driver of workplace transformation. But, many companies are still struggling to figure it out. This session will discuss the state of the workplace and how MSP and channel partners can tap into workplace trends to grow their businesses. How can they helping businesses navigate workforce expectations by providing the right tools and services to maximize productivity? How can they become better, more trusted technology partners by supporting digital transformation projects? How can the increase revenues helping customers build highly efficient, productive, and technology-driven remote and hybrid work ecosystems?
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Every MSP is looking to grow their business. That means looking for new revenue opportunities, but it also means understanding how to become more efficient to increase profits, independent of revenue growth. Back-office operations have become increasingly complex for MSPs as they build their service portfolios and deal with more vendors and more customers. This discussion will look at how MSPs can improve their back-office operations and allow them to focus more on customers and service delivery and drive profitability.
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Judging by the spate of recent ransomware attacks, data breaches are becoming more prevalent. Most agree it’s not a question of if, but when you or your customers are going to be faced with an attack. The question is, how prepared are you to recover after an attack? This panel assumes that a security breach is inevitable and focuses on how to ensure your MSP can recover quickly, whether the breach hits the MSP or a customer. Topics will include effective DR planning, preparing for an attack, protecting backup data, understanding the potential impact of an attack, and implementing precautions to ensure business continuity during recovery. As an MSP, you are not only protecting your own business, but your customers’ as well, so preparing for the inevitability of a successful attack is a must.
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The death of POTS has been greatly exaggerated. Contrary to reports, the FCC’s August 2022 deadline did not mandate POTS retirement, only its deregulation. That means prices are likely to go up while service and repair issues accelerate, creating yet another incentive for businesses to move to digital alternatives – and another opportunity for MSPs to deliver value to their customers. This panel will discuss the reality of POTS, the opportunity for MSPs, alternatives to POTS, and how to navigate support for non-communications devices (access systems, security systems, elevator phones, etc.), and how POTS replacement can be done efficiently and cost effectively.
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Security is often a mixture of rhetoric and reality. MSPs are supporting customers using Microsoft 365 solutions, who need to know how good are Microsoft’s security solutions? It's a fair question and, in this session, attendees will learn what Microsoft’s security solutions can do, what they can’t, and how MSPs can help their customers understand whether they need third-party security solutions to fill gaps.
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Technical talent is becoming more and more difficult to find and retain, which makes building and growing a profitable MSP a real challenge. Many MSPs are incorporating remote and international technical talent to fill the gap. This panel will discuss opportunities and benefits of following a remote tech strategy, as well as best practices for doing it successfully and pitfalls to look out for.
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It seems hackers are always half a step ahead. That’s what they would prefer. But, while hackers are constantly finding new attack strategies, many breaches are the result of existing vulnerabilities not being recognized and patched, software updates not being implemented properly, or other mistakes that can be avoided with the right knowledge and tools. That’s exactly what hackers don’t want businesses and MSPs to learn. This session discusses where attackers are finding success, where companies fall short in their security strategies, how MSPs can help their clients eliminate these security gaps, and what they need to know to keep pace on a continual basis so hackers don’t get too far ahead.
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MSPs are constantly looking for new revenue streams and growth potential. While MSPs often regard CPaaS solutions as direct competitors, the truth is that’s not necessarily the case and, in fact, CPaaS can actually help MSPs grow 10 times faster. This session will review one an MSP CPaaS success story and how leveraging a CPaaS platform enabled the MSP to reduce costs by 30% and increase revenues by 25%. This session will draw on successful CPaaS implementations to give MSPs a path to sales and revenue acceleration through CPaaS.
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Scale – it’s something every MSP faces at some point in their growth journey. This session looks at how those growing pains emerge and how they impact business. The panel will also explain how MSPs can successfully overcome growing pains through proven operational and technology strategies that allow them to grow their businesses without worrying about being able to deliver on their commitments.
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MSPs are constantly under pressure to deliver excellent customer experiences while keeping their margins healthy in a complex environment of consumption-based services on the market. The challenge for many MSPs is that they must manually pull reports and reconcile contract line items with staff time, tickets and overhead – while showing clients what services were delivered on the invoice, how SLAs were met, and how the invoiced services represent value for them. This session will demonstrate how native business automation helps MSPs integrate their back-office functions with their services. Acronis Advanced Automation lets MSPs focus on building high-value relationships, increasing profitability and lowering costs by integrating back-office operations and services into one console.
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The MSP landscape is as competitive as it’s ever been – and that’s not going to change. Businesses continue to learn they can’t – and don’t want to – do everything in-house and are increasingly leaning on MSPs to help them out. That puts tremendous pressure on MSPs, from procuring the best technology for their customers to marketing their differentiated services to raising capital and more. This town hall style discussion seeks to understand where MSPs need the most help to drive their continued success and growth.
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Whether you’re looking to sell or interested in measuring annual growth, this session will benefit you. Panelists will discuss the M&A space, ways to optimize growth to build maximum value, positioning your MSP in the market for potential buyers, factors that impact valuation, and more. Whether you’re looking for an exit strategy or simply looking to increase the value of your MSP, this session will show you how.
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Cyber Insurance has changed dramatically as cybercriminals have become more sophisticated and ransomware attacks have become a go-to method for breaching the data stored in IT environments. How have carriers boosted information security requirements for insured companies, and how must MSPs prepare to support their clients? This session will explore cyber insurance myths vs. reality, the new compliance demands clients (and their vendors) will face, and the growth opportunities for MSPs.
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We hear constantly about new breaches – many of them in very large and well-known organizations. While each one is damaging to both the brands and their customers, they aren’t all the same. The attacks differ, the mistakes companies have made that have allowed bad actors to access their systems differ, and the fixes differ. This session looks at the cyber landscape, different attack surfaces and methods, and how different types of cyber security solutions can help protect MSPs and their customers.
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Today’s managed service providers must fill the gap between businesses’ transition to cloud-based operations and the skills teams need to create a functional, secure, cloud-based modern workspace. This session will discuss how training companies can provide sustainable content that provides turnkey solutions for cloud operations, end user awareness, internal audit and more. You will learn how training is pivoting to provide businesses with skills-based solutions that provide quick results for teams versus the traditional training model that focuses on certifications.
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Remote working is going away. For MSPs, that means much of their client base now has both a drive to implement more efficient WFH policies that are built for the long-term, and key concerns about WFH execution in terms of productivity and data security. In other words, MSPs are challenged to deliver the solutions to support productive and secure work from anywhere strategies. This panel will discuss how MSPs can create familiar, collaborative, and inclusive collaboration in virtual workspaces, while ensuring security and compliance needs are met, wherever employees are physically located.
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Storage needs are only increasing as data continues to grow. From basic storage to compliant solutions to disaster recovery to efficient workflows, businesses need storage solutions that allow them to store and access information easily, yet securely, or even just as a backup. Not all solutions are the same and, like every other industry segment, storage is evolving with new models emerging. This session discusses business storage needs, different cloud storage options and new models, , and how MSPs can benefit from and ever-increasing need for storage and backup services.
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Attend this presentation to learn about the future of security and how to think about managed security services. You will walk away with an appreciation for what’s hot in the security market and what security services make sense to add to your portfolio. Jimmy has analyzed the market and culled market intelligence through numerous client conversations.
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MSPs see the significant market opportunity in multi-cloud and SaaS services, but delivering IaaS/SaaS managed services at scale can be daunting in today’s environment. As customer needs -- from multi-cloud to security -- and consumption billing -- from provider changes to pricing strategies -- become increasingly complex, it can be difficult for MSP’s to ensure revenue growth and manage back office costs. This session will focus on tangible best practices for managing pricing strategies and billing with recommendations for MSP’s at various stages of their cloud and SaaS managed services journey.
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The work environment has been in a state of flux for the past several years. Businesses are still figuring out their best long-term strategies, and looking for the right solutions and tools to enable effective communication and collaboration, both internally and externally, while supporting diverse needs of their workers. This session discusses the various technologies available, what are businesses looking for today, what criteria should MSPs consider when selecting partners, and what do MSPs need to know in order to effectively cater to their customers’ communications needs.
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We read about hacks and breaches on a daily basis, but what do we actually know about these cybercrime groups and how they conduct these attacks? This session will dive into basic hacking techniques, demonstrate what types of tools hackers are using today, examine the scope of these attacks, and discuss best practices on how to protect ourselves and our businesses. Demonstrations will include how threat actors conduct OSINT (Open Source Intelligence), Ransomware case studies and examples, defense evasion tactics and more. On the defensive side, attendees will learn how to leverage SSE/SASE as well as MITRE ATT&CK to create multiple choke points to detect, mitigate and prevent these threats. And, because we cannot ignore the advancements in AI, the discussion will include a demo of how AI tools can be used by both threat actors and defenders. After all, it is only once you understand how the attacker operates that you can defend against these attacks.
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The hype around 5G is finally being realized as the next generation of wireless technology now rivals and is successfully replacing fixed lines for businesses. This creates a lucrative opportunity for MSPs to bundle connectivity, hardware, installation and managed services for organizations. This session will uncover the potential of 5G today for MSPs, its long-term benefits and how MSPs can maximize the opportunity to drive revenue and client value.
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Network connectivity is critical to any business and as it becomes increasingly more complex, SMBs continue to reach out for help from MSPs. Unfortunately, networking isn’t designed, packaged nor distributed with the MSP in mind. This session will focus on an MSP-centric approach to solving the network challenge while enabling MSPs to deliver networking as a managed service.
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The Zero Trust framework is based on the principle of "never trust, always verify." In this keynote, attendees will learn what Zero Trust really means, how to adopt it for endpoints, and the technologies needed to take control of businesses environments in the fight against ransomware.
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Every MSP owner has a dream. Are you looking to grow organically but need funding? Are you looking to grow via M&A? Or are you planning your exit strategy and are thinking about selling? Regardless of your dream, your MSP needs a solid business plan for that dream to be realized. This session discusses business strategy and options for achieving your end game, whether that’s becoming the biggest MSP on the East Coast, or getting out so you can enjoy a comfortable retirement, or anything else between the two. From financing options to corporate structure to market strategy, this session will give you the insights to take your MSP to the next level.
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Every MSP is always looking to build their revenue streams. They all want to add new customers, but their service portfolio is a key driver of success. This session will discuss the network market, why SD-WAN should be part of every MSPs portfolio, how SD-WAN can both support existing clients and create a pathway for attracting new customers and, ultimately, how to successfully integrate SD-WAN into your portfolio of solutions and create new value for your customers.
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There isn’t a hotter topic than cyber security today. Every business is a target and runs the risk of an attack – or worse, a breach at any moment. Attacks come in various forms and through different attack surfaces, creating a challenge for any company to secure their data, infrastructure, and services. That’s why so many are looking for help from their MSPs. This session takes a look at cyber attacks, how they impact businesses, and what steps MSPs can and should take to protect their customers from bad actors.
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As competition in the MSP market continues to grow, every MSP is looking for ways to add value to customers and differentiate their services. One of the biggest headaches for any business – both employees and IT teams – is printers. They are necessary, but they can be a nuisance to manage. This discussion explores the opportunity MSPs have to take the print management burden from their customers and, instead, deliver a modern print management service with modern infrastructure, security, and centralized management – creating a new MRR stream while increasing their value to clients.
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Datto’s Global State of the MSP Report resulted in some really interesting statistics. Competition, revenue growth, and new client acquisition ruled as the top challenges facing MSPs, with profitability and improving operational efficiencies coming in right behind them. Learn how you can apply these statistics to your 2023 business plan and ways Kaseya is applying the findings to our roadmap moving forward.
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As MSPs continue to expand their solutions portfolios, they have options. For any new service they are looking to add to increase value to their customers, there are many vendors from which to choose. The question is, how do MSPs make those decisions? This discussion looks at what MSPs are looking for from their vendors. What do vendors do well? Where do opportunities exist to better support MSPs? What kinds of vendor relationships are most desirable and revenue-producing?
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This session will dive into the Cyber Security business unit at ConnectWise. Hear about partner programs, the ConnectWise SOC, a full stack of cyber offerings, and more.
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Cyber is the new disaster scenario, and something every business and their MSPs must prepare for. This session will discuss key steps that can be taken to protect your most critical data and avoid costly repercussions.
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Businesses everywhere are undertaking a massive migration to the cloud. Some are going all-in, while others are making a slower, methodical transition. Either way, it’s part of the bigger digital transformation trend that is hitting every industry today, requiring better IT teams to support new digitally driven businesses. MSPs have to be prepared and understand these trends and how the technologies they are delivering enable them, along with how to maximize their value to enable their customers to succeed and operate efficiently. This discussion will look into what MSPs need to know about networks, security, performance, agility and more to be able to deliver to their customers and grow their own businesses.
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Always one of the most popular and best-attended events at the ITEXPO #TECHSUPERSHOW. Come hear from a group of hot startups and ICOs working hard to shake up and disrupt their industries. At IDEA Showcase, entrepreneurs focused on transforming markets - or creating entire new categories - give their best 5-minute pitches to a discerning panel of judges. Companies present their unique value proposition - then the audience and judging panel each determine who is the most disruptive. IDEA Showcase @ ITEXPO is an evening full of next-generation innovation, powerful networking and high energy!
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