Collocated
Events

Social Media Workshop

Best Practices for B2B Social Media Marketing

Date: Tuesday, February 14, 2023
Time: 2:00-5:00pm  

Evan Kirstel

Host: Evan Kirstel
Tech influencer, Content Creator/Industry Expert with 550K Social followers focused on: Enterprise | Cloud | 5G |AI| Telecom | CX | Cybersecurity
What's Included: 3-hour course, plus free e-Book, "A Practical Guide to Growth on Twitter" ($249 value)
Workshop fee: Workshop fee: $249

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As a B2B marketer, you know that by engaging with your communities of interest - not simply pitching to them - you build relationships, grow brands, and increase sales.

Social media marketing gives you the perfect opportunity to engage, interact, share ideas, and offer solutions to an audience who has shown an interest in your company - simply by following your accounts.

Social media gives you access to people who have raised their hand and said, "yes, what you're doing is of interest to me."

But, it's not easy. You first need to attract the audience to your content - to build the following. Then you need to impress them with your content - real, compelling, valuable content.

Come spend a few hours learning how to do this from the best - Evan Kirstel. Evan is one of the highest-rated tech influencers and the foremost expert in building and engaging a following on Twitter, LinkedIn and Facebook.

Here's what you'll learn:

  • Tips, tricks techniques and tools for upping your game on social media in 2023
  • How to succeed in organic digital content creation for B2B sales and marketing
  • Upgrade your digital and social profiles to stand out and get attention
  • An introduction to social selling
  • Community building the right way

All attendees receive access to Evan's eBook, "A Practical Guide to Growth on Twitter". The eBook provides easy-to-follow steps to building a following on Twitter, then engaging with them to grow your brands.

A $249 value - access is included with your workshop fee.

 

About Your Host: Evan Kirstel

Am I an influencer? Well, not in the sense most people think. I'm building a B2B tech audience and using some of the same monetization techniques, but l'm not a personality-based business. I'm focused on educating, entertaining and informing my audience to grow a sustainable, long-term business.

I'm a B2B thought leader, content creator, industry expert and top technology influencer with an aggregate social media audience of over 550,000 people (420K Twitter, 56K LinkedIn, 70K Instagram, 6K Clubhouse, 5K YouTube) as well as 35K newsletter subscribers

I'm a content entrepreneur. So like a media company, I deliver information consistently to a group of people. I am building a loyal audience with an organic social media reach in the tens of millions, and my Linkedin, YouTube and Twitter livestreams reach into the millions per video.

My social media followers are a "Who's Who" of the B2B tech landscape, followed by Michael Dell, Marc Benioff, Jim Cramer, ... and growing by thousands monthly

I've been named as the top 20 most mentioned and REtweeted by Both CIOs and CMOs and am the #1 influencer in areas like Telecom, Cloud, Unified Communications, 5G, IoT arena, CX and more.

B2B tech brands like Intel, 3M, AT&T Business, Amazon AWS, Dell, VMware, Qualcomm, HPE, Telefonica, T-Mobile Business , Samsung, Citrix, Uipath, Dell, Microsoft and Ericsson hire me to help them to achieve massive visibility and scale, leveraging the power of social media in a variety of market segments including: mobile, blockchain, cloud, 5G, HealthTech, IoT, AI, Digital Health, Big Data, Cloud and CyberSecurity.

30 years of enterprise sales, alliances & marketing experience in the telecom and IT arena, I bring a unique perspective on opportunities in the Future of Work including Unified Communications, Collaboration and CX space.

Co-Founder of EvIRA Health, a close-knit network of fellow B2B thought leaders and digital social practitioners tirelessly serving the global health tech community.

I do this (really well):

  • SOCIAL MEDIA MARKETING STRATEGY
  • THOUGHT LEADERSHIP & INFLUENCER MARKETING
  • SOCIAL MEDIA MARKETING EXECUTION
  • MULTIMEDIA CONTENT CREATION
  • CONTENT DISTRIBUTION & AMPLIFICATION / LIVE-STREAMING
  • CONFERENCE PROMOTION & COVERAGE
  • EXECUTIVE COACHING & MENTORING
  • FUNDRAISING & INVESTMENT SUPPORT
  • ANALYST OUTREACH & ENGAGEMENT

 

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