Tuesday, February 13, 2024
4:00-4:45pm
Tuesday - 2/13/24
MSP Expo Tech Track
How AI is Changing Cyber Security MSPT-07Palm B
CEO and Co-founder
Radiant Security
Partner
Fortium Partners
Director of Strategic Partnerships
InsightCyber
Sales Engineer
Hive Pro
Chief Innovation Officer
Syxsense
Cyber security should be top of mind for every business and has created a massive opportunity for MSPs. As cyber threats evolve, traditional security measures are no longer sufficient. This session looks at AI's unparalleled capabilities in predictive threat modeling, anomaly detection, rapid-response strategies, automated learning, and more, fortify security postures and reduce vulnerabilities far beyond the capabilities of traditional methods. Attendees will gain insights into how to implementing these advanced technologies within their own service offerings and infrastructures to optimize their security services, avert cyber incidents, and drive revenue. Embrace the future of cyber defense and learn how integrating AI can provide a robust security posture, ensuring client trust and business continuity in an era of ever-escalating digital threats.
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Wednesday, February 14, 2024
12:30-12:55pm
Wednesday - 2/14/24
MSP Expo Business Track
Special Presentation by Ooma: Say Goodbye to UCaaS R.I.P (Rip and Replace) MSPT-04Palm A
Sr. Manager, Strategic Partner Sales
Ooma
Unified communications can frighten customers who fear the dreaded “rip and replace” of their existing infrastructure. Technology executives should not think about cloud as a destination, but as an enabler to wrap communications around their entire businesses. The new definition for R.I.P. is Repurpose, Integrate, and Pivot. Attend this session to learn how progressive organizations are repurposing existing infrastructures, integrating communications capabilities and pivoting from a one-size fits all UCaaS model to a solution that is tailored to an organization’s business model.
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1:00-1:25pm
Wednesday - 2/14/24
MSP Expo Business Track
SASE vs. On-Prem: A Hacker's Perspective MSPB-12Palm A
Sr. Director Security Strategy
Cato Networks
Threat actors need to adjust to changes in IT. With the move to cloud, attackers are now taking advantage of trusted cloud services and applications to extract data, distribute malware and launch phishing campaigns. Unfortunately, many organizations are still thinking with an "on-premises" mindset, trying to solve these problem with dated solutions. This session dives into the hacker's perspective on targeting both on-premises systems and cloud infrastructures. Attendees will see case studies from real attacks as well as live demos of these threats, along with a review of multiple discussions from underground forums on how hackers plan and execute their attacks. Last, but not least, the session will explore what a SASE architecture brings to the table when trying to secure today's complex infrastructures.
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3:30pm
Wednesday - 2/14/24
Cybersecurity Solutions Theatre
Cybersecurity Solutions Session - Building an Unstoppable MSP with IT Complete CSS-01Hall A Theatre, 200 Aisle
Channel Development Manager
Kaseya
Kaseya's 2023 Global State of the MSP report highlights shifting trends and an evolving security landscape that requires MSPs to focus on efficiency and customer experience. Learn how IT Complete helps MSPs improve service delivery, reduce operating costs, and secure their clients all from a single platform. Couple that with our award-winning Global Partner Program where MSPs can leverage marketing funds to identify new opportunities – all to help you become unstoppable!
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4:00pm
Wednesday - 2/14/24
Cybersecurity Solutions Theatre
Cybersecurity Solutions Session - Why Is Today's Cybersecurity Ineffective? CSS-02Hall A Theatre, 200 Aisle
Director of Strategic Partnerships
InsightCyber
InsightCyber's Cal Jeffrey presents a new approach to selling cybersecurity solutions that is Easy to Sell, Easy to Buy, and Easy to Use. Cal looks at how AI is closing the cyber skills gap by identifying threats and simplifying operations. His live demo of the InsightCyber platform showcases how cybersecurity can be more effective due to the AI engine powering the solution.
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4:30pm
Wednesday - 2/14/24
Cybersecurity Solutions Theatre
Cybersecurity Solutions Session - Eclipsing Hackers: How CyberProtonics Is Making Breached Data Useless CSS-03Hall A Theatre, 200 Aisle
CEO
CyberProtonics
Discover the new standard in cybersecurity. Learn how CyberProtonics' quantum-resistant, software-based cryptosystem provides end to end encryption at rest or in transit, all while delivering high speed performance with minimal resource requirements. Find out how this robust solution easily integrates into your current cybersecurity stack and ensures when a breach occurs, your data will be useless to hackers.
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5:00pm
Wednesday - 2/14/24
Cybersecurity Solutions Theatre
Cybersecurity Solutions - Addressing the Security Poverty Line in Today’s Modern Workplace CSS-04Hall A Theatre, 200 Aisle
Solutions Engineer
1Password
Addressing the security poverty line in today’s modern workplace requires a shift away from security that’s built for systems, and rather, for people. Today’s employees expect to work from anywhere, on any device, with a laundry list of applications. Twice as many SaaS applications are used today than in 2019, but 30% aren’t managed by their companies. The industry approach to security is fundamentally broken – layering on expensive, non-integrated tools that offer only temporary fixes and create friction and fatigue for employees. In this session, you'll undersatnd the shift in security over the decades, why legacy security doesn’t satisfy the needs of today’s modern workplace, and why putting people at the heart of security solutions can help close the gap between convenience and security.
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5:30pm
Wednesday - 2/14/24
Cybersecurity Solutions Theatre
Cybersecurity Solutions - Revolutionizing Customer Solutions with AI-Powered Intelligence CSS-05Hall A Theatre, 200 Aisle
In an era where data is not just abundant, but a pivotal asset, understanding and adapting to technological evolution is more crucial than ever for MSPs. In this enlightening session, you will hear directly a Premier MSP, who will share Alchemi's vision of driving efficiencies, reducing costs, elevating revenues, and implementing the AI-powered intelligence in the Electronics Records Management vertical among others. We'll explore the significant technological shifts expected in the coming year, focusing on the transition from basic data storage to deriving actionable intelligence. We'll discuss how this evolution impacts not only the core operations of MSPs but also opens new avenues for offering advanced, data-driven services to clients.
Discover how integrating intelligence into your MSP offerings can position you uniquely in the market, enabling you to provide capabilities that many businesses can't afford independently. We'll delve into how the trends are shifting towards not just outsourcing infrastructure but the analysis of data itself, and how MSPs investing in this capability will set themselves apart and lead the market. Join us for an engaging session that promises to stretch your mind and enrich your business approach, inspired by the visionary words of Ralph Waldo Emerson: 'The mind, once stretched by a new idea, never returns to its original dimensions.' Equip yourself with the knowledge and strategies to not just navigate but lead in the dynamic landscape of MSP services in 2024 and beyond.
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6:00pm
Wednesday - 2/14/24
Cybersecurity Solutions Theatre
Cybersecurity Solutions Session - Netgate: The Road to ZTNA CSS-06Hall A Theatre, 200 Aisle
VP, Marketing
Netgate
Zero Trust Network Access is being tackled by many companies in many different ways. Each of which offer a component of Zero Trust. As they say, it's a journey. By making it so convoluted, we will find that customers don't want to take that journey. At its core, Zero Trust should mean that the network boundary and the application boundary work together to ensure that the appropriate users are accessing only their allowed information. If vendors make this too complicated, customers will stick to what they know (VPN). ZTNA doesn't need to be difficult to ensure appropriate access, and Netgate has a solution that takes a giant leap towards meeting the DoD Zero Trust Maturity Model outlined in April of 2023. A guidebook that most Enterprises find themselves using, as well.
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Thursday, February 15, 2024
12:00pm
Thursday - 2/15/24
Cybersecurity Solutions Theatre
Cybersecurity Solutions Session - How to Differentiate Your Services with Proactive Unified Endpoint Management CSS-08Hall A Theatre, 200 Aisle
Solutions Architect
Syxsense
Director, MSP/MSSP and Channel
Syxsense
If your customers are putting pressure on you to offer enhanced protection services, next generation UEM is a no-brainer. Innovative UEM solutions now offer automated patch management, vulnerability scanning for software vulnerabilities, and easy orchestrated remediation like configuration changes. Automation means you can scale proactive services easily and monitor for issues as they arise, making it reliable and profitable. Join this session to discover how easy it could be to add automated UEM services to your portfolio and grow your business.
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12:30pm
Thursday - 2/15/24
Cybersecurity Solutions Theatre
Cybersecurity Solutions - Security Beyond the Basics: The True Value of Detection and Response CSS-09Hall A Theatre, 200 Aisle
Account Executive II
Huntress Labs
Cybersecurity isn’t just about prevention anymore. Today’s threats have near-perfected the art of defense evasion—so what happens when something slips through the cracks? Your clients rely on you to protect them at every layer. If you’re not fulfilling their needs, not only are you leaving money on the table, but you’re also opening yourself up to more liability. In this session, you will learn how to level up your security offering—from the first to the last line of defense. We will discuss the importance of endpoint protection, threat detection, incident response, and much more.
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1:00pm
Thursday - 2/15/24
Cybersecurity Solutions Theatre
Cybersecurity Solutions Session - Rubber Ducky Challenge CSS-10Hall A Theatre, 200 Aisle
VP of Solutions Engineering
ThreatLocker
Risk of data loss and operational disruption can stem from more than the ransomware in news headlines. Witness a live hacking demonstration of a common-looking USB device and learn about physical and digital methods of control to minimize data exfiltration.
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2:00-2:45pm
Thursday - 2/15/24
MSP Expo Business Track
Today’s Reality: Protecting Businesses from Hackers, Ransomware, and Insider Threats MSPB-15Palm A
Partner
Fortium Partners
Manager, Channel Solutions Consultants Americas
LastPass
CMO
1Password
VP, Marketing
Netgate
In an era where cyber threats have become a part of daily business reality, this is a crucial session for MSPs as they seek to safeguard their clients' digital assets. This comprehensive session delves into the escalating landscape of cyber threats, from sophisticated hacking techniques to the alarming rise in ransomware attacks and the often underestimated insider threats. Attendees will learn about cutting-edge defense strategies, proactive monitoring tools, and best practices in incident response, including layered security protocols, continuous staff training, and the development of robust disaster recovery plans. Attendees will leave with actionable insights into creating a resilient cyber security infrastructure that anticipates and mitigates risks, ensuring the integrity, confidentiality, and availability of client data in a relentlessly evolving digital battleground.
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2:30pm
Thursday - 2/15/24
Cybersecurity Solutions Theatre
Cybersecurity Solutions - Managing Passwords is Obsolete - Manage Privilege Instead! CSS-13Hall A Theatre, 200 Aisle
VP Products
Devolutions
Privileged access management is an essential technology for ensuring that your company's digital assets are well protected. However, many small and medium-sized businesses are still not using this technology to their advantage. In this presentation, we'll explore the shortcomings of current password management systems, and discuss the risks of managing privileged access without the right tools. We'll also look at PAM best practices and identify what makes a good PAM tool. Finally, we'll explain in detail the operational role of PAM and give some concrete examples.
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